BUSINESS PLAN TO SET UP A PROFITABLE HAIR SALON
If you are reading this, it is because you have the project in mind to set up a hairdressing salon, and you want, above all else, to make it profitable.
Eliminating the risk
of the undertaking and investing in your dreams is an action that seems
difficult but not impossible. To begin and to know if your business is viable,
you must prepare a real Business Plan specialized in the sector.
We teach you how to do
it.
Why is the Business Plan important?
When opening a
hairdressing salon or any business related to beauty, it is essential to bet on
the image and quality of the service.
Competing for quality
and image can be the fundamental pillars for your business to be profitable.
However, in terms of study and research, it will not be enough. You will
need to know the viability of the business and what the estimated real profits
may be.
The Business
Plan is the fundamental document to transform an idea into a business
model capable of generating constant income. A kind of entrepreneur's route or
cover letter that will help you organize your ideas and know the weak
points to correct them before execution.
The hair salon business plan is vital if you need to strategically analyze
the market, learn more about your competition, define the potential client and
innovate with the product. On the other hand, you will be able to have a more
organized economic scheme, including the initial investment and financing
obtained.
In addition, thanks to
the Business Plan, you will check the consistency of the project. In short, you
will get a summary of the business's profitability before it opens.
What will determine if it is a good business idea or not?
To do this, you must
develop the following document:
How to make a Business Plan for my Hair salon
1. Project
The first thing you
must be clear about is the business idea, why this project and not
another, and what is the main motivation to start the hairdressing salon. A
summary of the mission, vision and objectives to be achieved, as well as an
estimate of expected short/long-term sales.
It is
important to define key points for success, what differentiates you from
the local competition and the possible risks that may arise.
2. The hairdressing sector
Then, you should
investigate the current market situation and the prospects of the
hairdressing sector.
It is advisable to bet
on customers' new habits, choose organic products and offer natural beauty
solutions. Consumer trends mark the line of action and differentiation for
other salons.
To get
a profitable hair salon, it is necessary to offer the latest beauty. Only
those who respond to the new reality will succeed. Take advantage of the
Business Plan to investigate the sector and compare and contribute new
ideas for your project.
Look for new
opportunities for your business.
3. Clients, market and competition
On the other hand,
before opening the hairdressing salon, you should know your potential
customers, what the market is like, and who your direct competition is.
Clients, the market
and the competition, are closely linked to the establishment's location,
so you should analyze the neighborhood or city where you finally decide to set
up the Hair salon.
Draw some brushstrokes
about the potential customer, their tastes and interests. Study the
competition, what they offer, and the prices and styles. And finally,
strategically analyze the market to find the strong and weak points.
4. Services and products
How is the service
that you are going to offer? What beauty products do you use? Will they be top
brands? Will you differentiate yourself by price? Why should clients choose
your hair salon? Will you also offer aesthetic services?
You must answer these
questions in this section of the Business Plan for your Hair salon.
5. Local
The image you want to
convey in the Hair salon is one of the most important points to achieve
immediate success. Mark a style and create brand values with the
furniture and decoration of the place.
Furniture is one of
the elements that customers pay the most attention to.
If your potential
client is more sophisticated and elegant, you should invest in exclusive
and glamorous designer furniture. If, in contrast, hand, your plan is bet on
the price and you are looking for all kinds of clients for your Hair salon, you
can reduce the investment cost by choosing simpler and more practical ones.
Having the advice of
an expert company in furniture for companies is a relief to get all the details
right.
6. Marketing
You will not be able
to start your business if you do not carry out a SWOT ANALYSIS of the project,
that is if you do not analyze the strengths, weaknesses, opportunities and
threats of your services.
This analysis will
result in a very visual table that will help you quickly detect what you
should improve and what to stand out from the competition, even before
your investment.
In this section, you
must establish criteria to attract potential customers' attention and capture
and retain them. It is a good time to determine the sales strategy to follow
and what its price will be.
7. Investment and Financing
To make the economic
estimate and calculate what profit margin our beauty business will
bring, we must edit a document that includes all the financial parts of it.
From the initial
investment (constitution and license expenses, deposit of the premises,
purchase of hairdressing furniture and tools, beauty products, etc.) to
the fixed and variable monthly costs (consultancy, rental of the
establishment, employee salaries, supplies, advertising, interest on debts,
etc.).
You must also
forecast the expenses and income of the business. It is known as a
"Financial Plan," one of the most important points of the Business
Plan and that measures the project's feasibility.
It is mainly based
on calculating the average ticket, noting all the services provided
in the hairdressing salon and their price for the end customer. Then, you will
have to calculate the maximum level you can produce (how many clients
per day and their average cost per service). Finally, you cross variables such
as the number of working hours, estimated time and the total number of
employees.
TIP: If you want an exceptional business plan
related to any business field then you can get help from Maven Business Plans.
Comments
Post a Comment